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i'm a geek, Director of Community for textPlus and you can see my stuff at ReadBurner, BurnURL, @drew on twitter, and downloadsquad. Oh and you can blame my cancer for stuff.

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What Pisses Me Off About Twitter

I’ve finally figured it out.

I love Twitter. Till the end. They have nailed the platform that is a big part of the future of web publishing. They were the first and they will be the biggest.

However, something has irked me about them recently. And by recently I mean over the past 3-4 weeks.

I’ve finally put my digital finger on it.

They’re brilliant marketers.

That shouldn’t be a fault but in this situation, it is.

They have simply outmarketed their technological capability. The MTV awards in the past, trying to lure Snoop Dogg to regularly tweet, and now the Mars Phoenix stories in the NYT, etc.

They should be focusing on why we’re seeing a big fat motherhumpin whale every single time we try to be passionate about their 15 million+ invested upon tool.

Not how many newspapers they can be in.

That’s what pisses me off about Twitter.

Stop marketing until it works. Please.

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